Strange demographic is affecting millennial priorities

Specializing in creative for the 50+ generation


“The secret of genius is to carry the spirit of the child into old age, which means never losing your enthusiasm.”

— Aldous Huxley


Grandma Hobbies

Strange demographic is affecting millennial priorities

The running joke on social media is that millennials have skipped going through a midlife crisis and have gone straight to indulging in “Grandma Hobbies.” Bird watching, gardening, reading, knitting, crocheting, building puzzles, baking, playing cards, all of the things we generally ascribe to grandmothers, are now trending among a much younger demographic.

more

Zip lining

94-year-old goes viral for zip lining in honor of late wife

David Aris rode the Velocity zip line at Zip World, an outdoor adventure park in Wales. According to the park's website, the Velocity zip line can take riders whizzing through the air at speeds up to or over 100 mph.Zip World confirmed to "Good Morning America" that Aris rode the park's fastest zip line, which spans over a mile in length, in memory of his late wife June and raised nearly 10,000 pounds -- nearly $13,000 -- online for St. John's Hospice, which cared for June before her death.

more

Brazilian Model

A new start after 60: I became a model at 69 – when people suddenly started to notice me

For her 68th birthday in 2019, Rosa Saito decided to give herself an unusual present. Over the past year, she had been approached by photographers and casting agents three times on the streets of her home town in São Paulo, Brazil, each telling her she should consider becoming a model. Initially, she brushed off the flattering advances, but after deliberating for several months, she changed her mind.

more


Boomers selling businesses to millennials

Boomers are selling businesses to millennials in a generational handover

When you hear “startup”, you might think of the millions of entrepreneurs who have founded new businesses over the past few years. But these are mostly freelancers, contractors and people with full-time jobs who can accommodate a side gig. The real startup story is quietly happening elsewhere: trillions of dollars of wealth are slowly being transferred to a younger generation by boomers selling their businesses to those looking to build their own. According to a new report from BizBuySell, a business brokerage and research site, the number of small businesses being sold has not only recovered to pre-pandemic levels, but is quickly rising. And the market for would-be entrepreneurs is hot.

more


President Joe Biden

Politicians working past 65 reflects U.S. society

President Joe Biden and former President Donald Trump are hardly the only examples of politicians who work well into their golden years. Members of the baby-boom generation -- Americans born between 1946 and 1964 -- are the most numerous in the House, and in the Senate they outnumber lawmakers from all other generations combined. All told, two-thirds of U.S. senators and nearly half of House lawmakers are eligible for full retirement benefits through the Federal Employees' Retirement System. And yet they keep working. So do the four Supreme Court justices who are over 65.

more


Creative that inspires everyone who has lived for revolutions.

Contact us today.

Previous
Previous

Baby boomers dislike this car model with a burning passion

Next
Next

Vicious attack on our generation